Latest Awards & Media
Australian Business Awards
Nominated for Telstra’s Australian Business Awards in the HTC Start-Up Award category.
For 20 years, the program has celebrated the achievements and entrepreneurial spirit of Australia’s small to medium businesses.
Qantm Create Design Awards
Shortlisted in the Identity/Branding category
The Qantm Create Design Awards celebrates Australia’s world-class creative industry, awarding exceptional talent over a vast array of creative fields.
The Identity award recognises ingenious creation and/or use of brand identity across multiple mediums, adhering to a brief. Judging will consider concept and reason for design choices, representation of the brand in question, execution of the brief, power of communication in establishing/ pushing the brand and overall aesthetic appeal.
2011 BECA Awards
Finalist Award for Best New Business, 2011 BEC Australia Awards for Performance
This national awards recognises a business’ practices, innovation and service delivery.
For the second year in a row We Create was awarded Finalist in this category award.
2010 BECA Awards
Finalist Award for Best New Business, 2010 BEC Australia Awards for Performance
This national awards recognises a business’ practices, innovation and service delivery.
We Create was awarded Finalist within the first 6 months of operation in this category award.
in-Business
Published in Tool Box, February/March 2012
How to rebrand yourself for 2012
With the New Year well and truly upon us many of you will be working on your ‘goals’ and ‘to-do list’ for 2012 and rebranding your company might be hot on the agenda. Unsure if you need to rebrand?
in-Business
Published in Tool Box, October/November 2011
Seven critical steps that ‘make’ a brand
A brand identity is more than just a logo. When you think of a brand identity what comes to mind? A logo, a business card? You’re right, but a logo and a business card is only part of a brand identity. A brand identity is the outward expression of a brand, including its name, logo, colour palette, typeface, packaging and brand communications. It can be used to differentiate ones brand from its competitors.
Wine Business Magazine
Published in Australian Wine Business Magazine, November 2011
7 strategies to better branding
When it comes to wine branding getting the attention of your consumers first is vital. The best strategy a wine brand can employ to differentiate itself amongst the competition is to invest in a professional brand identity and wine packaging design.
Ruby Connection Articles
Seven effective strategies to building a successful brand identity
Developing a brand identity can be challenging at times but that’s half the fun. Think about your unique story and ways you can stand out from the crowd by making your brand identity different and more memorable – and why people should pay for the value you offer.
The ins and outs of investing in branding for SME’s
Through my experience of working closely with my SME clients I’ve seen many struggle in launching or rebranding their business to the marketplace due to the lack of knowledge of what to invest into their branding. Unfortunately there is no one size fits all answer. A general rule of thumb is often 10% of turnover.
Project published in desktop
Shortlisted project Identity/branding project in the Qantm Create Design Awards published in the August issue of desktop.